Marketing & Communications Senior Associate

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Brief Introduction

About the job Calling all Marketing and Communications aficionados! Born with the gift of gab? Rife with brand advocacy? Do you have what it takes to take our brand to regional markets? Scroll further, we’ve been expecting you. You’re about to embark on a journey to prove yourself as a driver of strategic branding, effective audience engagement, and actively sparking change in society. We’re on a mission to inspire, equip and support game-changers and disruptors who will lead the next generation of companies, industries, and economies, we can achieve wonders with a marketing maestro by our side! As the Marketing & Communications Senior Associate in our books, you will be instrumental in channeling your mojo into creative approaches to audience engagement and a grounded brand strategy that advances Group’s products to our customers. Still, reading? If you wish to put your skills to good use, apply now and flex your art in capitalizing on warm leads, natural sales instincts, tapping into your competitive nature, and generating awareness.

Job Description

The ideal candidate will be responsible for:
  • Work alongside the Group marketing team to support project managers in their project strategy for new & existing clients
  • Conceptualize, ideate, and manage marketing and demand generation integrated marketing strategy – from creative asset development to set-up and execution across multiple marketing channels, and analysis of key metrics.
  • Overseeing and coordinating marketing efforts across all channels, including online and offline marketing, digital assets and brand standards, CRM, social media, and traditional PR campaigns.
  • Able to make quick, business-savvy decisions based on data, trends, and statistics analysis in order to manage and meet client deliverables.
  • Cross marketing channel coordination with other departments to implement end-to-end marketing initiatives
  • Being a fantastic representative of the Mereka brand and successfully conveying organization principles to both internal and external stakeholders

Job Requirements

  • Marketing fanatics with around 2-year experience with demonstrable success and results. Prior agency experience is a plus;
  • A believer in 21st-century education and desire to make a change.
  • A driven self-starter with urgency and the ability to work pro-actively;
  • Strong, versatile copywriting and proofreading skills in English and Malay are a must (Additional language abilities such as Mandarin and Tamil will be an asset)
  • Awesome design skills to produce creatives for internal and external communication.
  • A desire to experiment (cost-effectively!) and the ability to make quick adjustments to changing conditions
  • Good understanding of performance and digital marketing across all platforms (FB, IG, LinkedIn, TikTok, etc)
  • Enthusiastic, confident, and sociable; excellent communication and people skills and is also Intellectually curious and unafraid to challenge the status quo;